Capella University
Capella University offers unique programs that help working adults move their life forward. Capella needed easy, simple ways to explain that. From pre-roll to radio and digital, below is a sample of the work I did for Capella.
The work stretches across multiple campaigns, indicated below.
Live & Learn Campaign
Pre-Roll Videos
Based on the Live & Learn TV commercials, these RTBites are pre-roll that are the distilled versions of various Capella RTBs.
Creative Directors - Bob Gates, &Amanda Roberts




Learn Smarter
To launch a new Capella campaign, a lot of assets needed to be updated, including their library of photography. We created a hyper-real visual & photography style to differentiate from the competition and position them as a modern on-demand university.
Creative Director - Bob Gates, Matthew Poitras
Art Director - Alanna Quinlan
Radio
Digital Assets
Upgrading the typical portraits online universities used, the hyper-real style communicated specific program's RTBs.

Online education for the way we live today

Take classes at your own speed

91% of alumni agree that FlexPath was the perfect fit

Don't just learn, learn smarter

Education on your demand

Capella reshaped education to put you in control


Reach your goals sooner

Advance from RN to BSN in 9 months and under $10,000

Use your experience to move faster